"A customer is the most important visitor on our premises, he is not dependent on us. We are dependent on him. He is not an interruption in our work. He is the purpose of it. He is not an outsider in our business. He is part of it. We are not doing him a favor by serving him. He is doing us a favor by giving us an opportunity to do so." 
--Mahatma Ghandi 
                                               

 "Un cliente es el visitante más importante en nuestros locales. El no depende de nosotros, nosotros dependemos de él. El no es una interrupción a nuestro trabajo, sino su razón de ser. El no es un intruso en nuestros negocios, sino parte de él. No le estamos haciendo un favor en servirle. El nos está haciendo un favor al darnos esa oportunidad."
--Mahatma Ghandi